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cover

Presented by

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www.pepsico.com

Every generation refreshes the world...

It’s your turn!PepsiCo is proud to continue it's long-term partnership

with NCLR and sponsor this year's ALMA Awards.

Working together, we can create a better tomorrow.

© 2011 PepsiCo, Inc. All Rights Reserved. This Ad contains valuable trademarks owned and used by PepsiCo, Inc. and its subsidiaries and a�liates to distinguish products and services of outstanding quality.

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Electrifying performances • Laughs • Star power • Fashion D E L I V E R E D S T R A I G H T TO YO U R L I V I N G R O O M !

Join Us for the Fiesta of the Year!

TUNE IN FRIDAY SEPT. 16, 2011 at 8/7C on NBC

Presented by

In association with Bob Bain Productions, Inc. and UnbeliEVAble Entertainment

WWW.ALMAAWARDS.COM

HOSTED BY

Eva Longoria & George Lopez

Join GEORGE and EVA for a night of celebration and entertainment as the 2011 NCLR ALMA Awards® honors the best performances in TV, MOVIES, and MUSIC!

www.pepsico.com

Every generation refreshes the world...

It’s your turn!PepsiCo is proud to continue it's long-term partnership

with NCLR and sponsor this year's ALMA Awards.

Working together, we can create a better tomorrow.

© 2011 PepsiCo, Inc. All Rights Reserved. This Ad contains valuable trademarks owned and used by PepsiCo, Inc. and its subsidiaries and a�liates to distinguish products and services of outstanding quality.

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TABLE OF CONTENTS

7 NCLR Welcome

8 NCLR Mission and Vision

11 Welcome from PepsiCo

12 Media Partners

13 ALMA Awards Selection Process

14 ALMA Awards Show Credits

16 ALMA Awards Official Sponsors

18 Reception Sponsors

19 Co-Hosts—Eva Longoria and George Lopez

20 Outstanding Career/Special Achievement Awards

25 2011 PepsiCo Adelante ALMA Award

27 Favorite Movie

29 Favorite Movie Actor

31 Favorite Movie Actress—Drama/Adventure

33 Favorite Movie Actress—Comedy/Musical

35 Favorite TV Series

37 Favorite TV Reality, Variety, or Comedy Personality or Act

39 Favorite TV Actor—Leading Role

41 Favorite TV Actor—Supporting Role

43 Favorite TV Actress—Leading Role in a Drama

45 Favorite TV Actress—Leading Role in a Comedy

47 Favorite TV Actress—Supporting Role

49 Favorite Male Music Artist

51 Favorite Female Music Artist

58 NCLR Board of Directors

59 NCLR Corporate Board of Advisors

60 NCLR Staff Acknowledgments

63 Special Acknowledgments

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Congratulations to the 2011 ALMA Award honorees! Thank you for entertaining us and enriching the world of radio, television and film. You inspire us to dream big!

Comcast and NBCUniversal are proud supporters of NCLR, and we are delighted to broadcast the 2011 ALMA Awards.

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NCLR WELCOMEOn behalf of the National Council of La Raza (NCLR) and its Board of Directors, welcome to the 2011 NCLR ALMA Awards®. Tonight we recognize the best and brightest Hispanic artists for their limitless contributions to the American entertainment industry. This program would not be possible without the support of our visionary partners, sponsors, and friends, especially our Presenting Sponsor and long time partner, PepsiCo. We also want to acknowledge Comcast and NBCUniversal for giving the ALMA Awards a new home and greater opportunity to reach even more viewers with this wonderful program; their commitment has provided the stage for a new generation of Latino role models. We want to give our heartfelt thanks as always to Eva Longoria, our co-host and Executive Producer, for her continued dedication to the ALMA Awards and for ensuring that each year’s show is more spectacular than the last, as well as co-host George Lopez—two of the most captivating entertainers in the nation today.

Since 1995, the NCLR ALMA Awards has honored outstanding Latino artistic achievements in television, film, and music. The show is an integral part of NCLR’s mission to create greater opportunities for Hispanic families in the United States. As a national prime-time television special with a cause, the NCLR ALMA Awards demonstrates how inclusion strengthens the entertainment industry and diversity strengthens our country by promoting fair, accurate, and representative portrayals of Latinos. And as the recent Census results unequivocally demonstrated, creating and fostering those portrayals has never been more important for our community, especially young Latinos. Tonight, they’ll see their favorite stars from English-language film, television, and music be recognized—giving them a new set of positive role models and showing that as young Latinos they too can contribute to the entertainment industry and their country.

This year we introduced an online voting system so that fans could vote for their favorite performers. This interactive component of the ALMA Awards was especially exciting because it invited viewers from across the country to share in the mission of the ALMA Awards and of NCLR. These stars are receiving awards not just because the entertainment industry says they’re important, but because audiences across the country say so, too. We are proud to honor these entertainers whose stories speak to us, and whose work resonates with our voters.

The 2011 ALMA Awards broadcast will commemorate the beginning of National Hispanic Heritage Month, which celebrates and honors the rich history of the Hispanic community in this country. What better way to celebrate the contributions of Latinos than with the show-stopping performances from some of the top acts in music today, an array of celebrity presenters, and the chance for some of the emerging talents in our community to shine. The ALMA Awards show is the perfect kickoff to National Hispanic Heritage Month, and it promises to be an unforgettable night.

Enjoy the show!

Janet MurguíaNCLR President and CEO

Daniel OrtegaChair, NCLR Board of Directors

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NCLR MISSION AND VISION

OUR MISSION

NCLR—the largest national Hispanic civil rights and advocacy organization in the United States—works to improve opportunities for Hispanic Americans. Through its network of nearly 300 affiliated community-based organizations, NCLR reaches millions of Hispanics each year in 41 states, Puerto Rico, and the District of Columbia. To achieve its mission, NCLR conducts applied research, policy analysis, and advocacy, providing a Latino perspective in five key areas—assets/investments, civil rights/immigration, education, employment and economic status, and health. In addition, it provides capacity-building assistance to its Affiliates who work at the state and local level to advance opportunities for individuals and families.

Founded in 1968, NCLR is a private, nonprofit, nonpartisan, tax-exempt organization headquartered in Washington, DC. NCLR serves all Hispanic subgroups in all regions of the country and has regional offices in Chicago, Los Angeles, New York, Phoenix, and San Antonio.

NCLR and the ALMA Awards®

For more than 40 years NCLR has been promoting the advancement of Latino families in this country, creating opportunities and opening doors. In 1995 NCLR created the ALMA Awards as part of its strategy to promote fair, accurate, and balanced portrayals of Latinos in the entertainment industry. The show was named “ALMA” (American Latino Media Arts and Spanish for “spirit” or “soul”), which represents the determined spirit of the Latino community and reflects the spirit as well as the scope of the awards program. The NCLR ALMA Awards, a television entertainment special with a cause, highlights how inclusion strengthens the entertainment industry and diversity strengthens our country—an integral part of NCLR’s mission.

OUR VISION

NCLR has grown and evolved over the course of its history to become the most authoritative voice on Hispanic issues today. NCLR’s founding and evolution parallel the increasing presence and contributions of Latinos in the U.S., now the largest and fastest-growing ethnic minority. Initially a small regional organization focused on one Hispanic subgroup, NCLR now represents all Hispanic communities throughout the U.S. and Puerto Rico, works with community-based organizations from the Northeast to the Southwest, and conducts both national and state-level advocacy on a range of public policy issues that have the potential to improve outcomes for Latinos.

NCLR’s vision is for Hispanics to reach equality with non-Hispanics in terms of economic empowerment, political empowerment, and social advancement and seeks to improve their lives by enhancing their ability to improve their socioeconomic status. While Hispanics have made advancements in certain areas, prosperity has not reached all segments of the community.

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NCLR has identified five major areas in its agenda and uses its experience, relationships, and a strategic roadmap to “move the needle” in these areas.

First, education is clearly the key to achieving the American Dream, and it is essential that positive learning experiences begin in early childhood and continue throughout students’ educational careers. NCLR is working to ensure that the resources required to help Hispanic and immigrant students of all ages are universally available and that Hispanic parents are empowered to become advocates for quality education.

Second, while many Americans enjoy financial security and economic well-being, not all Latinos have fared well in these arenas. NCLR is working to increase Hispanic access to economic mobility tools to reward work, complement workplace supports, and build wealth.

Third, while Latinos are affected by a wide range of risk factors and diseases, nearly every health disparity they experience could be prevented or more effectively managed given timely access to health care. NCLR strives to eliminate the incidence, burden, and impact of health and environmental problems in the Latino community, seeking tangible improvements in Latinos’ access to health coverage and high-quality, culturally competent health care.

Fourth, Latinos hold fewer assets than other Americans, proven by virtually every tangible standard. NCLR works to reduce the wealth gap and increase the level of assets held by the Latino community, including pension coverage, homeownership, retirement security, savings, and access to bank accounts and affordable credit.

Finally, the current U.S. immigration system is in need of comprehensive reform. The entire nation benefits from a fair, equal, and fully inclusive society. NCLR works to advance an affirmative agenda that has a positive impact on immigrant communities and links national and local advocacy efforts. NCLR also supports local communities in addressing the impact of negative state and local policies targeting immigrants, ensures equal access to safety-net services for immigrants, and maximizes naturalization and civic participation of new Americans.

While the challenges that Latinos face are complex, the solutions that NCLR seeks are simple—quality education, access to health care, rewards for hard work, prospects for advancement, and respect for common American values. Through NCLR’s approach of collaborating with its many partners, realization of these goals is a victory not only for NCLR and the Latino community, but for all Americans.

NCLR MISSION AND VISION

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the fastest-growing lifestyle cable network for

young, bicultural latinos

mun2 congratulates the uniquely american

nominees of the 2011 ALMA Awards

mun2.tv

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Dear ALMA Awards® Guests,

When PepsiCo began supporting ALMA at its inception in 1995, we knew we were on to something powerful. Many years later, I am pleased to still be a partner and to welcome all of you to the 2011 NCLR ALMA Awards. As Frito-Lay North America’s President and CEO, and executive sponsor of PepsiCo’s Latino associates, I am honored to host this amazing event during Hispanic Heritage Month.

PepsiCo operates in a global marketplace—one that faces many challenges and grows more complex each day. At the same time, this global marketplace makes different cultures, languages, and ethnic groups part of our daily lives. PepsiCo believes in delivering “Performance with Purpose,” a statement of our business commitment based on the fundamental principle of giving back as we grow—and our belief in the importance of diversity and inclusion is a key part of this.

To remain a leading company, we must continue to inspire and elevate our workforce by attracting, developing, rewarding, and retaining the best people. By fully embracing diversity and inclusion, we are committed to developing the next generation of leaders—especially within the Latino community.

A great example of this is our long-term relationship with NCLR in developing a national education model focused on addressing the high dropout rates within the Latino community. This private-public partnership between NCLR and PepsiCo, called the Escalera Program, promotes both Performance with Purpose and NCLR’s key goals by driving economic mobility for Latino youth through educational attainment, career planning, and access to well-paying careers. The program is supported by PepsiCo’s employee resource group, Adelante. In fact, we are so proud of the Escalera partnership that this year’s PepsiCo Adelante ALMA Award will be presented to one of the pioneering Affiliates who helped us establish this effective partnership—AltaMed Health Services Corporation. We look forward to sharing their story and to continuing to work with NCLR to ensure success for the future of our youth leaders.

Once again, welcome to all of you, especially everyone who traveled to be here. We’re honored to partner with NCLR in support of the ALMA and look forward to the awards.

Saludos y gracias,

Al CareyPresident and CEOFrito-Lay North America

WELCOME FROM PEPSICO

Albert “Al” P. Carey

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MEDIA PARTNERS

GOLD

SILVER

MEDIA PARTNERSB96 (96.3 FM Chicago)

Chicano Radio Network U.S.A.

El Tiempo Latino

El Sol Latino Newspaper (Philadelphia)

Hispanic Network Magazine

Romantica Radio 900

Hombre Magazine

impreMedia

La Nueva (87.7 FM Washington, DC)

Latin Heat

LATINA Style, Inc.

Latino Print Network

LatinoScoop.com

Magic Image Hollywood Magazine

Mamiverse

Mexican Tourism Guide

Para Todos

San Antonio Circular

Washington Hispanic

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ALMA AWARDS® SELECTION PROCESS

For over 40 years, NCLR has been promoting the advancement

of Latino families in this country, by creating opportunities and

opening doors. The NCLR ALMA (American Latino Media Arts)

Awards presentation is an integral part of that mission as a national

prime-time NBC Television Network entertainment special with a

cause—to show how diversity strengthens our country and how

inclusion strengthens the entertainment industry.

The 2011 NCLR ALMA Awards—which kicks off National Hispanic

Heritage Month—celebrates America’s favorite Latinos in the

entertainment industry, television programs, and films. Nominees

and winners are determined by the NCLR ALMA Awards Production

Leadership Team’s (NCLR ALMA Awards staff, executive producers,

and producers) consideration of U.S. box office rankings, Nielsen

ratings, Billboard chart rankings, the online NCLR ALMA Awards

survey results, and the media and general public popularity

of the television program, movie, music, or individual and/

or the individual’s performance, act, or appearance. Special

Achievement Awards recipients are selected by the NCLR ALMA

Awards Production Leadership Team for exceptional merit or

career achievement. Final awards categories and number of

awards presented on the telecast are determined by the Team in

consultation with network executives.

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ALMA AWARDS® SHOW CREDITS

Executive ProducersJanet MurguíaEva LongoriaBob Bain CreatorRaul Yzaguirre DirectorMichael Dempsey WritersPaul FlatteryNancy De Los SantosJon Macks ProducersPaul FlatteryDelia de la VaraLeroy V. Martinez Co-ProducerKelly Brock Music Talent ProducerDavid Chavez Line ProducerCheryl Teetzel-Moore

Coordinating ProducerAndrea Regalado

Associate ProducersBrett OstroRon Estrada

Production DesignerSteve Bass

Lighting DesignerOscar Dominguez Associate DirectorsRich PreussTim Kettle Stage ManagersDavid WaderJackie Stathis Production SupervisorMichelle Robinson Post-Production SupervisorSean ErvinTiffany Phelps Production AccountingAdam Hutson Talent ExecutiveTaryn Bleckner Talent Manager/AFTRACarley Flinn Staging SupervisorMark Sidlow Art DirectorAlana Billingsley SecurityJ. Antonio Revilla Script SupervisorMichael Peter

Production ManagerMichael PottsChristina Tong Post-Production CoordinatorChris Stewart Transportation CoordinatorJoette Phillips EditorLauren Carr Assistant EditorJoe Kaczorowski AudienceKaren ForbesAlexis StathisDenise Culp Assistants to the ProducersCandice HolguinOctavio EspinalJessica Prasad Talent CoordinatorJewel Rocket Rose WardrobeGamila Smith HairSteve LehmanCindy Lehman MakeupHeather Birch Technical DirectorKeith Winikoff

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ALMA AWARDS® SHOW CREDITS

PlaybackJon Aroesty VideoTerrance Ho Videotape OperatorKevin Muldoon

Audio MixerKlaus Landsberg House P.A.Andrew Fletcher Monitor MixerJohn Bell SweetenerBob Lamasney Band SupervisorJan Parent A2sMike CruzMike FaustinoGary LongDanny OrtizPete Sanfilipo Camera OperatorsDanny BonillaBill ChaikowskyRandy Gomez, Sr.Alex HernandezAndrew JansenSteve MartyniukJohn RepczynskiTom Vanozzi

GafferSamuel Barker TeleprompterPamela KutsanaiJerry Brancato

UtilitiesTrevor Dawson PL CoordinatorJohn Arenas Video Truck MaintenanceHans VerzantvoortRon McNair RiggingRichard Slack Music ClearanceDiane PrenticeMusic Clearance, Inc. AnnouncerSylvia Villagran Pre-Show AnnouncerStephanie Peña

ALMA Awards DesignerPatssi Valdez PublicityThe Lippin Group Director of Media RelationsJulian Teixeira

Sponsor Services ManagersLisa BombinGeorgina SalgueroEila Sepúlveda Marketing and PromotionsDavid CastilloSamantha FermBrenda HerreraJessica MayorgaKeith McAllister Commemorative Program BookSheena K. FallonSamantha FermJennifer KadisKaren Nava LazarteKari Nye VIP Guest Seating/Industry RelationsAltagracia EspinalIbarra Strategy Group Production FacilitiesSanta Monica Civic Auditorium Executive in Charge of ProductionJim “Mo” Moroney Talent Gift RetreatBackstage Creations

Pre-Show Multimedia ProducerDaniel Martinez

Transportation CompanyJamCasa Transportation Services, LLC

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ALMA AWARDS® OFFICIAL SPONSORS

PRESENTING SPONSOR

GOLD SPONSORS

SILVER SPONSORS

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ALMA AWARDS® OFFICIAL SPONSORS

RED CARPET SPONSORS

PRE-SHOW SPONSOR

OFFICIAL VEHICLE SPONSOR

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RECEPTION SPONSORS

VIP PRE-RECEPTION

VIP POST-PARTY Presenting Sponsor

CO-SPONSORS

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CO-HOSTS

EVA LONGORIA AND GEORGE LOPEZ

The 2011 NCLR ALMA Awards is excited to have a new home on NBC. Reprising their roles as ALMA Awards co-hosts, actress, philanthropist, author, and executive producer Eva Longoria and comedian, talk show host, and actor George Lopez are ready to celebrate the ALMA Awards with viewers across America.

Longoria is now in her fifth year of producing the ALMA Awards, and says the show is important “because it is the only network televised award show that celebrates the positive portrayals of Latinos in television, film and music. Each time Latino artists are singled out for their talent, the perception of Latinos changes for the better—and that is the power of media.”

Lopez is no stranger to hosting the ALMA Awards either, and has continually worked to empower the roles of Latinos in mainstream media. Lopez added that he is “thrilled to be co-hosting the ALMA Awards with a great role model and friend.”

This year’s show features a wide array of categories, including film, music, and television roles as well as favorite reality show, drama, and comedy, and voters online have helped determine favorites in each. Additionally, the ALMA Special Achievement Awards this year recognize the talented careers of a writer, documentarian, and director in their unique fields.

The 2011 NCLR ALMA Awards is a fantastic program and celebration that recognizes the hard work, creativity, and contributions that Latinos make not only in American pop culture, but throughout our country’s history.

Make sure to tune in on Friday, September 16 at 8/7C, only on NBC!

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OUTSTANDING CAREER ACHIEVEMENT AWARD

DOCUMENTARIAN Raymond Telles

Raymond Telles receives a 2011 NCLR ALMA Outstanding Career Achievement Award for his drive to share Latino stories and culture with mainstream audiences through his distinguished 30-year career as a documentary filmmaker. His work frequently navigates his personal history and that of Latinos, offering profound insight into how Latino history has shaped the American present.

Telles produced and directed The Storm That Swept Mexico, a documentary that tells the story of the Mexican revolution, incorporating photographs and motion pictures that had never been seen before in the United States. The story is a personal one, as his maternal grandfather and great-grandfather fought against Mexican president Porfirio Diaz in the revolution of 1910. Discussing the film, Telles said, “This was family history to me…and it helps us understand the complicated relationship between Mexico and the United States.”

He co-directed and produced The Fight in The Fields: Cesar Chavez and the Farmworkers’ Struggle, the first film to cover the full arc of Chavez’s life and the ALMA Award winner for Outstanding Made-for-Television Documentary in 1998, and Race is the Place, an examination of race in America. His work on television includes the PBS Frontline program Children of the Night, which won a DuPont-Columbia Gold Baton Award as well as a number of other honors. For PBS, he directed In Search of Law and Order, a groundbreaking series on juvenile justice that was broadcast nationally in 1999. His independent productions include films for the National Endowment for the Arts, the National Endowment for the Humanities and ITVS. He is currently at work on The Latino Americans, a documentary series slated to air on PBS in 2012, which will tell the entire history of Latinos in the United States.

In addition to his ALMA Award, Telles holds a series of prestigious honors from a variety of awarding bodies, including three Emmys and two PBS Programming Awards for News and Current Affairs. He has been recognized with the Ohio State Award and a NATAS Community Service Award, and he has received top honors in the San Francisco, American Film and Video Association, Chicago, and New York film festivals, and two CINE Golden Eagles. He has an MFA in film from UCLA and is a member of the Writers Guild of America and the National Academy of Television Arts and Sciences.

For his ability to connect his personal story to that of Latinos and the nation as a whole in his career, Telles is a shining example of what Latinos contribute not only to American history, but also to American film. We are honored to present him with the 2011 NCLR ALMA Outstanding Career Achievement Award.

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WRITER Cynthia Cidre

Cynthia Cidre receives the 2011 NCLR ALMA Outstanding Career Achievement Award for her extensive career as a feature film and television writer and producer.

She attended the University of Miami with the intention of becoming a literature professor, but her screenwriting instructor sent a script that she had written for screenwriting class to a contest without Cidre knowing—and the script won. The prize included a stipend from Columbia Pictures that allowed her to write a feature script, which turned into the 1991 MGM feature Fires Within, about Cuban exiles in Little Havana and Florida. Cidre left academia and started her Hollywood career.

She wrote the screenplay for The Mambo Kings, the story of two Cuban musicians who immigrate to New York in the 1950s to succeed in the Latin music scene, and Tara Road, a film about an Irish and American woman who swap houses.

Moving to television, Cidre created and served as executive producer on Cane, which starred Jimmy Smits—an ALMA Award winner—and became the first Latino drama on broadcast television. Cane follows a Cuban American family and its successful Florida-based rum and sugar cane business. Cidre, who was born in Cuba and lived there for part of her childhood, cites her late father, a sugar chemist in Cuba, as inspiration for the show. Navigating the tricky task of appealing to the original audience while updating the show for a new generation, Cidre is at work on her latest project, Dallas, which revives the classic soap opera for TNT in the summer of 2012. Latino characters will be more prominent than in the original—one way in which the show will reflect the demographics of Texas, and an example of the changes that a Latina writer brings to a project such as this. To further reflect the real Dallas, the show will actually be filmed in its namesake Texas city.

Much of Cidre’s work draws on her experience growing up in Miami. Cidre was in fourth grade when her parents emigrated to the U.S. in 1967 on board one of the “freedom flights” for political refugees fleeing Fidel Castro’s communist regime. To support his family when they first came to the United States, Cidre’s father first worked at 7-Eleven, and then found a lab technician job at the University of Miami, allowing Cidre to attend college with a tuition remission.

Her creativity gives voice to our favorite stories, and her own life embodies a Hollywood classic—that of the American Dream. We are honored to present her with the 2011 NCLR ALMA Outstanding Career Achievement Award.

OUTSTANDING CAREER ACHIEVEMENT AWARD

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DIRECTOR Gregory Nava

OUTSTANDING CAREER ACHIEVEMENT AWARD

Screenwriter, director, and producer Gregory Nava receives 2011 NCLR ALMA Outstanding Career Achievement Award for his groundbreaking film and television career, which shows that the universality of the human experience can be told through a Latino story.

Gregory Nava became an internationally renowned filmmaker with his 1983 film El Norte. Co-written with Anna Thomas, El Norte was nominated for an Academy Award for Best Original Screenplay. Critic Roger Ebert called El Norte—which deals with the plight of people from Guatemala who flee ethnic and political persecution to work without papers in the United States—“The Grapes of Wrath of our time.” In 1996, El Norte was named an “American Classic” and designated for special preservation by the Library of Congress.

In 1995, Nava continued his string of groundbreaking Latino films, directing and co-writing My Family, which was a financial and critical success. The film tells the saga of an American family with its roots deep in Mexico. In 1996, Nava went on to write and direct the feature film Selena, based on the life of the slain Tejano superstar and the definitive breakout role for ALMA Award winner Jennifer Lopez. Nava co-wrote the screenplay for the Academy Award nominated film Frida and most recently wrote and directed Bordertown, again starring Jennifer Lopez. Bordertown won the “Artist for Amnesty” Award from Amnesty International and was nominated for the Silver Bear at the Berlin Film Festival.

For television, he was the writer, director, and Executive Producer of the Emmy- and Golden Globe–nominated PBS series American Family, notable as it was the first drama series ever to air on broadcast television featuring a Latino cast. Starring Academy Award® nominee and ALMA Award winner Edward James Olmos, as well as Constance Marie, Esai Morales, Sonia Braga, and Raquel Welch, American Family follows three generations of a Mexican American family, from their immigration to the United States during the Mexican Revolution to the younger generation’s involvement in the Iraq war. The show depicts the sacrifices and triumphs that every family makes to achieve the American dream, told though the lens of the Latino experience.

“Basically I think that the human experience is universal,” Nava says. “And as a filmmaker that’s what I’ve always put in the front seat…the universality of the human experience. I’m just trying to tell stories.”

In addition to his ALMA Awards for Outstanding Latino Director of a Feature Film for Selena and Why Do Fools Fall in Love, Nava has been nominated for an Academy Award, a Golden Globe, an Emmy, and a Writer’s Guild Award. El

Norte is on the National Registry of “culturally significant” films at the Library of Congress. His films have been selected for and honored at many film festivals including Cannes, Sundance, Berlin, Telluride, San Sebastian,

Edinburgh, Chicago, Miami, and Montreal. He has won five “Imagen” Awards: the Hispanic Heritage Award for the Arts at the Kennedy Center in Washington, DC; The National Hispanic Heritage Foundation “Raul Julia Award” for Excellence; the Latino Spirit Award from the State of California; and a Lifetime Achievement Award from the “Imagen” Foundation.

Nava is currently developing an epic miniseries at HBO based on Victor Villasenor’s book Rain of Gold. He is also developing a feature about the current crisis on the U.S.-Mexican border called “Gates of Eden.”

For highlighting the universality of the Latino experience by “just telling stories,” Gregory Nava shows us all that the Latino story is an American story. We are honored to present him with the 2011 NCLR ALMA Outstanding Career Achievement Award.

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The Harvest

SPECIAL ACHIEVEMENT AWARD

The Harvest, a documentary tracing the lives of migrant children and their families as they travel across the nation to pick fruits and vegetables in our country’s agriculture fields, is recognized with the 2011 NCLR ALMA Special Achievement Award for its attention to the plight of an estimated 500,000 child farmworkers in America.

The film was produced by Shine Global, a nonprofit film company dedicated to transforming children’s lives through film, in association with Globalvision, Inc., Romano Film and Photography, and UnbeliEVAble Entertainment. It was directed by U. Roberto Romano and produced by U. Roberto Romano and Rory O’Connor, with Eva Longoria serving as executive producer.

Children working in agriculture face a harsh reality. An estimated 400,000 children work up to 14 hours a day, seven days a week, which leaves them no time to attend school; the average farmworker family earns

less than $17,500 a year; there is no guaranteed minimum wage or overtime; and early and persistent exposure to pesticides can pose serious health risks. The film offers an intimate look into the lives of children who work in the fields to help support their families. One of the film’s young subjects shares her experience in this way: “Every day when I look at the sun, I would say, ‘is this going to be my entire life?’” The film highlights a long history of dismantling social programs and the exclusion for many from basic rights—allowing these working conditions to continue unchanged since the enactment of the Fair Labor Standards Act in 1938.

“I am proud to bring a light to the poor standards in agriculture in this country,” says Longoria. “These children, who feed the most well-fed nation in the world, often go to bed hungry. It is because of this labor force that the United States is the largest food exporter in the world.”

The film encourages all of us to become literate in the issues that face our community. By doing so, says Longoria, we can create an “intellectual, economical, and socially responsible response…Then all of a sudden, people listen.”

We are honored to recognize The Harvest with the 2011 NCLR ALMA Special Achievement Award.

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2011 ADELANTE ALMA AWARD

In 2001, the NCLR Escalera Program: Taking Steps to Success, was created in collaboration with and

through the support of the PepsiCo Foundation and PepsiCo, Inc. to promote economic mobility for

Latino youth by increasing educational attainment, career planning, and access to information about

advanced careers. AltaMed Health Services Corporation served as the launching pad for the program.

To date, 92% of students who have enrolled in the Escalera Program have successfully completed

the program and graduated from high school, and 89% of Escalera Program graduates have chosen

a path to higher economic mobility by enrolling in postsecondary education. Since the Program’s

inception, NCLR and its Affiliates have leveraged over $3 million to provide expanded services to

program participants and reach more youth.

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Bringing AT&T customers a stronger network faster.AT&T customers, including those who join us from T-Mobile, will see significant service improvements from the merger. The addition of T-Mobile’s spectrum resources and thousands of cell towers will quickly increase capacity and coverage, resulting in better call reliability and data speeds.

Mobile data traffic on AT&T’s network has grown 8,000% over the last four years. With tablets, cloud computing, and a new generation of bandwidth-hungry devices on the horizon, demand is expected to increase an additional 8-10 times by 2015.

Integrating T-Mobile’s network resources, while continuing AT&T’s network investment, is the surest, fastest, and most efficient way to meet this challenge.

Continued innovation for T-Mobile customers.Through the integration with AT&T, T-Mobile customers can continue to enjoy innovative technologies, devices, and services for many years to come. They will have the freedom to keep their existing pricing plans and phones, and will benefit in the future with expanded capabilities.

T-Mobile customers will also benefit from network enhancements — such as improved coverage in hard to reach areas and future access to next generation networks, such as the planned LTE (Long Term Evolution) network that AT&T is currently building.

Reaching 55 million more Americans with our expanded LTE network.The combination of AT&T and T-Mobile will allow AT&T to increase its planned LTE coverage from 80% to more than 97% of the U.S. population. That means approximately 55 million more Americans, including those in small towns and rural areas, will get access to LTE.

The strength of our combined networks will significantly advance our nation’s wireless broadband goals, intensify broadband competition, and keep America on the cutting edge of wireless innovation.

Better together

MobilizeEverything.com

© 2011 AT&T Intellectual Property. All rights reserved.

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FAVORITE MOVIE

Bringing AT&T customers a stronger network faster.AT&T customers, including those who join us from T-Mobile, will see significant service improvements from the merger. The addition of T-Mobile’s spectrum resources and thousands of cell towers will quickly increase capacity and coverage, resulting in better call reliability and data speeds.

Mobile data traffic on AT&T’s network has grown 8,000% over the last four years. With tablets, cloud computing, and a new generation of bandwidth-hungry devices on the horizon, demand is expected to increase an additional 8-10 times by 2015.

Integrating T-Mobile’s network resources, while continuing AT&T’s network investment, is the surest, fastest, and most efficient way to meet this challenge.

Continued innovation for T-Mobile customers.Through the integration with AT&T, T-Mobile customers can continue to enjoy innovative technologies, devices, and services for many years to come. They will have the freedom to keep their existing pricing plans and phones, and will benefit in the future with expanded capabilities.

T-Mobile customers will also benefit from network enhancements — such as improved coverage in hard to reach areas and future access to next generation networks, such as the planned LTE (Long Term Evolution) network that AT&T is currently building.

Reaching 55 million more Americans with our expanded LTE network.The combination of AT&T and T-Mobile will allow AT&T to increase its planned LTE coverage from 80% to more than 97% of the U.S. population. That means approximately 55 million more Americans, including those in small towns and rural areas, will get access to LTE.

The strength of our combined networks will significantly advance our nation’s wireless broadband goals, intensify broadband competition, and keep America on the cutting edge of wireless innovation.

Better together

MobilizeEverything.com

© 2011 AT&T Intellectual Property. All rights reserved.

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FAVORITE MOVIE ACTOR

Antonio BanderasYou Will Meet

A Tall Dark Stranger

Danny TrejoMachete

Demián BichirA Better Life

Bobby CannavaleWin Win

Michael PeñaBattle: Los Angeles

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©20

11 M

cDon

ald’

s

Felicitamos a todos los nominados a los ALMA Awards®. Su inspiración ha contribuido inmensamente a la herencia latina.

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FAVORITE MOVIE ACTRESSDrama/aDventure

Jessica AlbaMachete

Penelope CruzPirates of the Caribbean:

On Stranger Tides

Rosario DawsonUnstoppable

Michelle RodriguezBattle: Los Angeles

Zoë SaldanaTakers

©20

11 M

cDon

ald’

s

Felicitamos a todos los nominados a los ALMA Awards®. Su inspiración ha contribuido inmensamente a la herencia latina.

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FAVORITE MOVIE ACTRESSComeDy/musiCal

Alexa VegaFrom Prada to Nada

Christina AguileraBurlesque

Cameron DiazBad Teacher

Selena GomezMonte Carlo

Eva MendesThe Other Guys

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FAVORITE TV SERIES

Wizards of Waverly Place (Disney Channel)

CSI: Miami (CBS)

Desperate Housewives (ABC)

Modern Family (ABC)

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FAVORITE TV REALITY, VARIETY, OR COMEDY PERSONALITY OR ACT

Cesar MillanDog Whisperer

With Cesar Millan (National Geographic Channel)

Christina AguileraThe Voice

(NBC)

George LopezLopez Tonight

(TBS)

Jennifer LopezAmerican Idol

(FOX)

Mario Lopez Mario Lopez:

Saved By the Baby (VH1)

2011 ALMA Awards Program Book - [PDF Document] (38)

Do Not Print

3 AG8.24.11Job No:MIXB-A3872

Job Name:Master Brand Diversity AdPub:NCLR ALMA Awards

Issue Date:9/16/11Prod:bleed page 4c

Live:8 x 8Trim:8.5 x 8.5Bleed:9 x 9

________ ACCOUNT

________ WRITING

________ DESIGN

________ CREATIVE

________ TRAFFIC

________ ART RIGHTS

________ PROOFREADING

________ SPELL CHECK

Prepared by

Prudential Advertising,

213 Washington St

Newark NJ,

(973) 802-7361

Fax (973) 367-6173

TALENT HAS NO GENDER.CURIOSITY HAS NO AGE.EXPERTISE HAS NO ETHNICITY.

© 2011. Prudential, the Prudential logo and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, registered in many jurisdictions worldwide.Prudential is an Equal Opportunity/Affirmative Action Employer and is committed to diversity in its workforce.0199711-00001-00

At Prudential, we don’t attach labels to the qualities that makeus a more dynamic organization. We create an environmentwhere the people we hire can contribute, grow and seizeopportunity. We believe a diverse workforce is a strong one. Ifyou’re up for the challenge of a company that’s committed tohiring the best and brightest from every walk of life, let’s talk.

Find out how you fit in: search jobs.prudential.com

IF YOU’VE GOT WHAT IT TAKES, LET’S TALK.

Prudential is proud to support“The 2011 NCLR ALMA Awards®.”Congratulations to tonight’s honorees!

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FAVORITE TV ACTORleaDing role

Adam RodriguezCSI: Miami

(CBS)

Ricardo ChaviraDesperate Housewives

(ABC)

Ian GomezCougar Town

(ABC)

Joshua GomezChuck (NBC)

James RodayPsych

(USA Network)

Do Not Print

3 AG8.24.11Job No:MIXB-A3872

Job Name:Master Brand Diversity AdPub:NCLR ALMA Awards

Issue Date:9/16/11Prod:bleed page 4c

Live:8 x 8Trim:8.5 x 8.5Bleed:9 x 9

________ ACCOUNT

________ WRITING

________ DESIGN

________ CREATIVE

________ TRAFFIC

________ ART RIGHTS

________ PROOFREADING

________ SPELL CHECK

Prepared by

Prudential Advertising,

213 Washington St

Newark NJ,

(973) 802-7361

Fax (973) 367-6173

TALENT HAS NO GENDER.CURIOSITY HAS NO AGE.EXPERTISE HAS NO ETHNICITY.

© 2011. Prudential, the Prudential logo and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, registered in many jurisdictions worldwide.Prudential is an Equal Opportunity/Affirmative Action Employer and is committed to diversity in its workforce.0199711-00001-00

At Prudential, we don’t attach labels to the qualities that makeus a more dynamic organization. We create an environmentwhere the people we hire can contribute, grow and seizeopportunity. We believe a diverse workforce is a strong one. Ifyou’re up for the challenge of a company that’s committed tohiring the best and brightest from every walk of life, let’s talk.

Find out how you fit in: search jobs.prudential.com

IF YOU’VE GOT WHAT IT TAKES, LET’S TALK.

Prudential is proud to support“The 2011 NCLR ALMA Awards®.”Congratulations to tonight’s honorees!

2011 ALMA Awards Program Book - [PDF Document] (40)

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FAVORITE TV ACTORsupporting role

David ZayasDexter

(Showtime)

Oscar NuñezThe Office

(NBC)

Rico RodriguezModern Family

(ABC)

Michael TrevinoThe Vampire Diaries

(CW)

Tristan Wilds90210 (CW)

2011 ALMA Awards Program Book - [PDF Document] (42)

At Hyundai, every achievement is significant. Through diversity of thought, we are thinking of new ideas and new possibilities. From our line-up of 4 new vehicles that get 40 MPG on the highway, including the all new 2012 Elantra, to our industry leading Assurance program, we are finding ingenious ways to be innovative. That is why we are proud of our initiative, Adelante, which recognizes the present day Latino heroes who have contributed positively to America and the American culture.

Hyundai applauds ALMA Awards for promoting the positive portrayal and significant contribution of Latinos in the entertainment industry, moving the lives of Hispanic Americans forward.

Innovative Genius

HyundaiUSA.com/diversity

2012 Elantra

NCLR_ALMA_2011_Ad.indd 1 8/26/2011 11:06:39 AM

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FAVORITE TV ACTRESSleaDing role in a Drama

Sarah ShahiFairly Legal

(USA Network)

Cote de PabloNCIS (CBS)

Eva La RueCSI: Miami

(CBS)

Francia RaisaThe Secret Life of the American Teenager

(ABC Family)

Sara RamirezGrey’s Anatomy

(ABC)

At Hyundai, every achievement is significant. Through diversity of thought, we are thinking of new ideas and new possibilities. From our line-up of 4 new vehicles that get 40 MPG on the highway, including the all new 2012 Elantra, to our industry leading Assurance program, we are finding ingenious ways to be innovative. That is why we are proud of our initiative, Adelante, which recognizes the present day Latino heroes who have contributed positively to America and the American culture.

Hyundai applauds ALMA Awards for promoting the positive portrayal and significant contribution of Latinos in the entertainment industry, moving the lives of Hispanic Americans forward.

Innovative Genius

HyundaiUSA.com/diversity

2012 Elantra

NCLR_ALMA_2011_Ad.indd 1 8/26/2011 11:06:39 AM

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FAVORITE TV ACTRESSleaDing role in a ComeDy

Sofia VergaraModern Family

(ABC)

Selena GomezWizards of Waverly Place

(Disney Channel)

Victoria JusticeVictorious

(Nickelodeon)

Demi LovatoSonny With a Chance

(Disney Channel)

Naya RiveraGlee

(FOX)

2011 ALMA Awards Program Book - [PDF Document] (46)

what can youdo about it?

©2011 Amway

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FAVORITE TV ACTRESSsupporting role

Lauren VélezDexter

(Showtime)

Maria Canals-BarreraWizards of Waverly Place

(Disney Channel)

Constance MarieSwitched at Birth

(ABC Family)

Aubrey PlazaParks and Recreation

(NBC)

Sarah RamosParenthood

(NBC)

2011 ALMA Awards Program Book - [PDF Document] (48)

We welcome and value diversity at Kraft Foods. We know that the best people are all kinds of people.

Kraft is proud to support The 2011 NCLR ALMA Awards®

www.kraftfoodscompany.com

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FAVORITE MALE MUSIC ARTIST

Pitbull

Taio Cruz Enrique Iglesias

Bruno Mars Ricky Martin

We welcome and value diversity at Kraft Foods. We know that the best people are all kinds of people.

Kraft is proud to support The 2011 NCLR ALMA Awards®

www.kraftfoodscompany.com

KF 2011 NCLR ALMA awards.indd 1 8/26/11 1:22 PM

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Congratulates FOX DEPORTES

The recipients of the 2011 ALMA Awards

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FAVORITE FEMALE MUSIC ARTIST

Shakira

Christina Aguilera

Selena Gomez

Jennifer Lopez

Naya Rivera

Congratulates FOX DEPORTES

The recipients of the 2011 ALMA Awards

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We Salute latin entertainmentCongratulations to this year’s nominees

PeoPle en esPañol is Proud to be a silver Media sPonsor of the the 2011 nClr alMa awards®

©2011 Time Inc.

2011 ALMA Awards Program Book - [PDF Document] (53)

Time Warner is proud to support NCLRand the 2011 NCLR ALMA Awards.

Congratulations to this year’s winners.

SPOTLIGHTING DIVERSITY. CELEBRATING ACHIEVEMENT.

©Time Warner Inc. 2011 All trademarks and service marks incorporated herein are owned by Time Warner Inc. and/or one of its affiliated companies.

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NCLR BOARD OF DIRECTORS

exeCutive Committee

ChairDaniel R. Ortega, Jr.Attorney at LawRoush, McCracken, Guerrero, Miller & OrtegaPhoenix, AZ

Vice ChairJorge PlasenciaChairman and CEORepúblicaMiami, FL

SecretaryDr. Juan J. SánchezEl Presidente/CEO and FounderSouthwest Key Programs, Inc.Austin, TX

TreasurerAnselmo VillarrealPresident and CEOLa Casa de Esperanza, Inc.Waukesha, WI

President and CEOJanet MurguíaNational Council of La Raza

Washington, DC

James PadillaRetired from Ford Motor CompanySarasota, FL

Nilda RuizPresident and CEOAsociación Puertorriqueños en Marcha (APM)Philadelphia, PA

Renata SotoExecutive DirectorConexión AméricasNashville, TN

Cid WilsonSenior Research AnalystCabrera Capital Markets, LLCLeonia, NJ

general membership

Julie Castro AbramsChief Executive OfficerWomen’s Initiative for Self EmploymentSan Francisco, CA

Cesar AlvarezExecutive ChairmanGreenberg Traurig, LLPMiami, FL

Thomas H. CastroPresident and CEOEl Dorado Capital, LLCHouston, TX

Fred R. FernandezPresidentFred R. Fernandez and Irma R. Rodriguez Foundation, Inc.Johns Creek, GA

Victor LeandryExecutive DirectorEl Centro de Servicios Sociales, Inc.Lorain, OH

Lupe MartinezPresident and CEOUMOSMilwaukee, WI

Catherine PinoCo-Founder and PrincipalD&P Creative Strategies, LLCFalls Church, VA

Beatrice Olvera-StotzerChief Executive OfficerNEWCapital, LLCLos Angeles, CA

Ernest OrtegaPresidentRural Housing, Inc.Albuquerque, NM

Dr. Clara RodriguezProfessorDepartment of SociologyFordham UniversityNew York, NY

Tony SalazarPresident of West Coast OperationsMcCormack Baron SalazarLos Angeles, CA

J. Walter TejadaCounty Board MemberArlington County Board

Arlington, VA

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Chair

Johnson & Johnson

American Airlines

AT&T

Bank of America

Chevron Corporation

Citi

The Coca-Cola Company

Comcast Corporation

ConAgra Foods, Inc.

Ford Motor Company

General Mills, Inc.

General Motors Corporation

Kraft Foods, Inc.

NCLR CORPORATE BOARD OF ADVISORS

McDonald’s Corporation

MillerCoors

PepsiCo, Inc.

Prudential Financial, Inc.

Shell Oil Company

State Farm Insurance Companies

Time Warner Inc.

Toyota Motor North America, Inc.

UPS

Verizon Communications

Walmart

Wells Fargo

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NCLR EXECUTIVE STAFFJanet Murguía, President and Chief Executive Officer

Charles Kamasaki, Executive Vice President

Sonia M. Pérez, Senior Vice President, Strategic Initiatives

Delia Pompa, Senior Vice President, Programs

Ron Estrada, Vice President, Integrated Marketing and Events

Eric Rodriguez, Vice President, Office of Research, Advocacy, and Legislation

Holly C. Blanchard, Chief Financial Officer

Delia de la Vara, Vice President, California Region

Lautaro (Lot) Diaz, Vice President, Housing and Community Development

Dr. José A. Velázquez, Vice President, Affiliate Member Services

Ruben Gonzales, Deputy Vice President, Resource Development

NCLR STAFFJesús Andrade, Education Policy Field and Campaign Organizer

Luis Barrera, Workforce Development Coordinator

Vanessa Belsito, Senior Associate, Corporate Relations

David Castillo, New Media Manager

Irene Cuyún, Senior Director of Special Projects, Education

Jennifer Edwards, Associate Field Coordinator

Octavio Espinal, Executive Assistant/Scheduler

Sheena K. Fallon, Editor and Bilingual Content Specialist

Samantha Ferm, Marketing Associate

Gina Flores, Associate Director, Corporate Relations

Mareth Flores, Major Gifts Officer

Sylvana Foreman, Business Affairs Assistant

Dolores Gomez, Director of Education, Northeast and Southeast Regions

Paula Gomez, Office Administrator

NCLR STAFF ACKNOWLEDGMENTS

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Viviana López Green, Manager of Affiliate Member Services

Kelly Isaac, Production Assistant and Graphic Designer

Jennifer Kadis, Director of Quality Control

Ellie Klerlein, Associate Director of National Campaigns

Simon Lopez, Senior Director of Workforce and Leadership Development

Leroy Martinez, Senior Director of Events and Production

Jessica Mayorga, Director of Marketing

Keith McAllister, Web Content Specialist

Felicia Medellin, Escalera Program Manager

Edwin Mejia, Technical Manager

Maria Fischer Millet, Senior Event and Meeting Planner

Kathy Mimberg, Senior Media Relations Specialist

Candelaria Moralez, Affiliate Relations Coordinator

Karen Nava Lazarte, Director of Graphics and Publications

Lisa Navarrete, Advisor for Special Projects

Kari Nye, Senior Development Editor

Jennifer Occean, Administrative Associate, Communications

Christopher Pulido, Senior Event and Meeting Planner

Joseph Rendeiro, Media Relations Associate

Mildred Reyes, Board of Directors Liaison

Georgina Salguero, Director of Sponsorships

Sherry San Miguel, Graphic Designer and Production Coordinator

Eila Sepúlveda, Account Executive, Sponsorships

Anna Socrates, Copy Editor

Julian Teixeira, Director of Communications

Tiptavee Thongtavee, Graphic Designer and Administrative Assistant

NCLR STAFF ACKNOWLEDGMENTS

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The 2011 NCLR ALMA Awards would not be possible without the support of our many partners and friends. We sincerely appreciate your dedication, assistance, and guidance in our continuing mission to create a show that celebrates the many achievements of Latinos throughout our nation.

SPECIAL ACKNOWLEDGMENTS

Arturo Barquet

Victor Barreiro

Lisa Bombin

James Casares

David Cohen

Nancy De Los Santos

Ricardo de Montreuil

Uri Emerson-Fleming

Altagracia Espinal

Javier Farfan

Susan A. Garcia

Monica Gil

Susan Gonzales

Javier Gonzalez

Enrique Guillen

Jacqueline Hernández

Brenda Herrera

Jim Hoffman

Bob Lange

Dick Lippin

Paulo A. Luizaga

Daniel Martinez

Diana Mogollon

Richard Montanez

Flavio Morales

Maureen Murphy

Howie Nestel

Luis Ortiz

Sharon Pannozzo

Jennifer Price

Marie Quintana

Lidia Ramirez

Lauren Roseman

Chaunte Ruiz

Bozoma Saint John

Angel Sepulveda

Paul Telegdy

Benjamin N. Torres

Doug Vaughan

Michael Wilhite

Michelle Wilson

Karen Wood

Raul Yzaguirre

COMPANIESBackstage Creations

Comcast

The Event Division, Inc.

General Motors

Getty Images

Hello Interactive

Ibarra Strategy Group

Latino Public Broadcasting

Lidia’s Dominican Kitchen

mun2

NBCUniversal

Santa Monica Civic Auditorium

Santa Monica Place

Sharkmatic Advertising

Summit Marketing

Telemundo

Writers Guild of America, West

2011 ALMA Awards Program Book - [PDF Document] (64)

Latino Print Network and the 625+ Hispanic publications & 375+ websites that we work with

salute the NCLR for the 2011 ALMA Awards. Through the efforts of the NCLR & its nearly

300 Affiliates the lives of hundreds of thousands of people in the USA are improved.

Please phone 760-434-1223 or email [emailprotected] for more on these & other LPN programs

THE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONALTHE NATIONAL

LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO LATINO &&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&AMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN INDIANAMERICAN 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ParaTiTV is our newest program and will soon launch a wide variety of entertainment and educational offerings online for Latinos. ParaTiTV promises to be our most ambitious and comprehensive effort ever. Please contact us for more information on how you can be a part of this effort.

Latino Hollywood is a news service program under LPNnews that creates and distributes articles to over 625+ Latino newspapers and magazines with a combined circulation of 19 million. LPNnews’ programs have proven to be very cost effective for Corporations and Marketers.

These LPN recently launched programs might be of interest to you and your company’s efforts:

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2011 ALMA Awards Program Book - [PDF Document] (65)

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Why Advertise?n Targeted Diverse Readersn Diversity Recruitment Advertisingn Supplier Diversity Advertising n Corporate Branding n Build partnerships with MWBE’s n Qualified Responsesn Bonus Conference Distribution n Advertorial Opportunitiesn Online Advertisingn Electronic Resume Service n Diversity Ethnic Marketing

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Black EOE Journal HISPANIC Network Magazine Professional WOMAN’S Magazine 800.487.5099 800. 433. 9675 888 JOB WOMAN (562-9662) www.blackeoejournal.com www.hnmagazine.com www.professionalwomanmag.com

The Power of ThreeOne Common Goal…‘Strength in Diversity’

Hispanic Net workMAGAZINE

Winter 2011

Hispanic

sUccEss sTORiEs

JObs in HR

LaTinas in

sTEMEdward James

OLMOSSupporting Literacy and Diversity

DivERsiTy,

DisabiLiTy &

REcRUiTMEnT

vETERans& sMaLL

bUsinEss

Strengthening AmericA’S economy

A LAtino LifeStyLe BuSineSS &

empLoyment mAgAzine

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2011 ALMA Awards Program Book - [PDF Document] (67)

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Traveler Publications congratulates the

National Council of La Raza for promoting opportunities for

Hispanics in the United States.

Your presence and support has been

a beacon of light to all of us.

Congratulations

to the winners and all those nominated tonight!

TRAVELER PUBLICATIONSTraveler-Publications.com

W-Traveler.com BajaTraveler.com MexMagazine.com

travelerad_almaawards.indd 1 8/28/11 4:42 PM

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FOR MORE THAN 40 YEARS, NCLR HAS BEEN PROMOTING THE ADVANCEMENT OF LATINO FAMILIES IN THIS COUNTRY, CREATING OPPORTUNITIES AND OPENING DOORS. THE NCLR ALMA AWARDS® ARE AN INTEGRAL PART OF THAT MISSION.

EMPOWERING MILLIONS OF HISPANIC AMERICANS.WWW.NCLR.ORG

2011 ALMA Awards Program Book - [PDF Document] (72)

To our familia of individual donors, including our President’s Council, for their critical support. Their generosity allows NCLR to quickly and effectively address the issues affecting the Hispanic community.

President’s Council*

Advisors ($10,000–$24,999)Cesar AlvarezRussell C. DeyoIngrid Duran and Catherine PinoMonica Lozano and David AyónJeffrey Urbina and Gaye Lynn Hill

Executives ($5,000–$9,999)John and Minerva EsquivelRamón and Sally MurguíaRobert OntiverosHector, Norma, and Andrew Orcí

Leaders ($2,500–$4,999)Felix DeHerreraDr. John DiazFred Fernandez and Irma RodriguezRichard C. Miller and Linda MillerJanet MurguíaPatricia Pineda and Eric KleinIsabel M. Valdés and Family

Advocates ($1,000–$2,499)AnonymousFelipe Agredano Lozano, MTSNelson AlbaredaDalia and Blanca AlmanzaAudrey R. Alvarado, Ph.D. and

Katie LougharyAida AlvarezLiany Arroyo and Jesse MejiaAndrea BazánKathryn Brown

Maria CampisteguyJovita CarranzaTamara CaseyAlcario and Carmen CastellanoMartin R. CastroJulie Castro AbramsTom and Jacqui CastroGus and Victoria ChavezDavid CohenPelayo and Donna CollRoy CosmeDino J DeConcini and

Elizabeth J. DeConciniDelia de la VaraJaime Atanacio DiazLautaro “Lot” DiazRomulo L. Diaz, Jr.Rita DiMartinoDorene DominguezDarcy M. EischensAnthony Eredia and Diana BermudezOctavio N. Espinal and Eric O. MeyerTommy and Elvira EspinozaRon and Roxana EstradaFlor de Maria Flores and FamilyJoe FormusaEmily Gantz McKayJuan M. GarciaCarla Giovannetti DoddsRuben Gonzales and Joaquin TamayoLeni GonzalezJ.C. and Deborah Gonzalez-MendezZac and Sarajane Guevara

Sonia GutierrezFrank and Cecilia HerreraDeborah HeviaJoAnn HollandMickey IbarraAntonia LopezMonika MantillaTom and Betsy MarsArabella Martinez and David B. CarlsonEduardo MartinezDr. Herminio MartinezLeroy V. MartinezLupe MartinezRuben, Annette and

Andréa MartinezJaime and Linda GutierrezElba MontalvoMaricela Monterrubio GallegosDave Montez and Stephan HamptonCynthia MoralesWilliam Moreno, IIILisa NavarreteJames and Kimberly NormanRicardo OquendoDaniel R. Ortega, Jr.Gene and Monica OrtegaFelix. W. Ortiz IIIJim and Alice PadillaSonia Pérez and Luis DuanyMaria and David PesqueiraJorge PlasenciaDelia PompaElizabeth Provencio

Maria S. QuezadaCarmen RamirezOscar T. RamirezAthena RamosMario ReynaEric and Ilia RodriguezMaria E. RosaRussell D. RoybalArt RuizNilda Ruiz and Sasha SinghTony Salazar and Denise De La RosaEl Presidente of

Southwest Key ProgramsRenata Soto and Pete WootenWilliam and Susan E. SozaSharon TaylorKenneth I. TrujilloHon. Arturo ValenzuelaCarmen VelásquezJosé and Jennifer VelázquezSalvador and Ana VillarAnselmo and Elvira VillarrealGeorge WalzPeter WilkinsAlex Wilson and Alan AbramsonCid D. WilsonDr. Tamar Diana WilsonSteven Wolfe PereiraCarole YoungRaul Yzaguirre

We extend a heartfelt thank-you

* As of August 30, 2011

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73

AUTOGRAPHS

2011 ALMA Awards Program Book - [PDF Document] (74)

74

AUTOGRAPHS

2011 ALMA Awards Program Book - [PDF Document] (75)

We are proud to support NCLR.

Congratulations to the 2011 ALMA Awards honorees.

2011 ALMA Awards Program Book - [PDF Document] (76)

The National Council of La Raza (NCLR) is

the largest national Latino civil rights and

advocacy organization in the United States.

NCLR created the ALMA Awards in 1995 as

part of its strategy to promote fair, accurate,

and balanced portrayals of Latinos in the

entertainment industry. For over 40 years,

NCLR has been promoting the advancement

of Latino families in this country by creating

opportunities and opening doors. The NCLR

ALMA Awards presentation is an integral

part of that mission as a national prime-

time television entertainment special with a

cause—to show how inclusion strengthens

the entertainment industry and diversity

strengthens our country. www.almaawards.com

The NCLR ALMA Awards® show celebrates the

outstanding achievements of Latinos in motion

pictures, television, and music.

The program promotes the diverse, accurate,

and proportional portrayals of Latinos in the

American media to a national prime-time

television viewing audience.

2011 ALMA Awards Program Book - [PDF Document] (2024)

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